Retort Peel Off Ends, for fish meat can, which need go through high temperature sterilization. CHANGZHOU AVEC PACKING TECHNOLOGY CO., LTD , https://www.avecintl.com
On April 15, 1960, China's first heavy-duty vehicle, the "Yellow River" JN150, was born in Jinan Automobile Manufacturing Plant, the predecessor of Sinotruk. This glorious day in the history book became a testimony for a generation of automakers' dreams to come true.
Fifty years in a row, on November 27, 2011, China National Heavy Duty Truck Jinan Commercial Vehicle Company's first "New Yellow River" C5B victory. The "New Yellow River" bears the sacred mission of inheriting classics and writing history. Once again, it enters the eyes of the people and arouses people's memory of the Yellow River.
The memory of the "Yellow River" came from Chairman Zhu De's personal handwriting. When Ma Chunji, Chairman of the Board of Directors and Party Secretary of CNHTC, readily added a "new" word, the "New Yellow River" has been given the passion of the times and continued. The relentless pursuit of generations of heavy trucks.
Products: Keep improving In 2012, the heavy-duty truck industry is facing a downturn, while the China Card market has always stood out. What is even more unexpected is that the “New Yellow River†C5B 8×4 and 4×2 models have become hot products in the market in just a few months, and they have been sought after by the users of the card in the beginning of the market. As of July 11th, sales of C5B card products have reached 1,237 units, and only 752 units of the “New Yellow River†have quickly risen from the well-known achievements of the “New Yellow River†in the China Card Industry. Accurate positioning of products and excellent manufacturing standards. The "New Yellow River" C5B series model is the new product platform in China's TSC's "12th Five-Year Plan" strategic plan. After extensive market research, it uses leading domestic manufacturing technologies and combines advanced foreign design concepts to focus on Sinotruk heavy truck manufacturing experience. And carefully crafted. The engine, transmission, axle and other key parts and components are selected by the market maturely approved configuration, power coverage 140-260 hp, nearly 60 models, to meet the needs of inter-city, mining and other short-distance transport users. In particular, the light weight structure design has a lighter weight than the same models in the industry by 1.5 tons, which greatly improves the economy.
When the first “New Yellow River†C5B user, Wang Jigang, who specializes in the vegetable transportation business, took the car key, he lamented that he had prepaid a deposit of 2,000 yuan for other Chinese card brands. However, he eventually said, “Although it’s 2,000 yuan, it’s not uncommon. , but nothing compared to the expected profit brought by the new Yellow River.
C5B quickly occupied a considerable market share, can not do without the exertion of the manufacturing sector. From the R&D position at the beginning of the design, to the simulated user test of the prototype vehicle, and to the improvement and improvement of the next time, all of the efforts of the technology and production personnel are poured out.
In order to effectively create a high-efficiency, economical and cost-effective high-quality card for users, Jinan Commercial Vehicle Company specially manufactured two C5B verification vehicles in the preliminary production preparation process. The method was strictly and strictly verified, and the test vehicle ran the road test according to the bad working conditions and overloading intensity of 50% every day. In the few months after the two verification vehicles were in operation, the technicians carried out a large number of demonstrations based on the 30-odd simulation test reports that were extracted. A total of more than 360 items were improved and the correction completion rate reached 100%.
Jinan Commercial Vehicle Company produced 600 sets of distribution vehicles in advance to guarantee timely delivery of orders. From April 1st onwards, they increased their efforts to revalidate each model from the delivery of the user’s first vehicle. From the chassis upline to the pipeline, the entire process of the vehicle's process tooling qualification, billing pass rate, drawing compliance, component measurement, etc., is verified for the entire series, thereby greatly reducing various minor defects of the vehicle and ensuring the quality of the C5B product. reliability.
Cai Dong, president of China National Heavy Duty Truck, pays close attention to the production, improvement, planning, and orders of C5B products. During the R&D process, they learn about the information through e-mails, SMS, and telephones in a timely manner, emphasizing that the “New Yellow River†C5B orders must be approved for production. Liu Zhengtao, general manager of the manufacturing department of Jinan Commercial Vehicle Company, said: “With regard to the production capacity of Jinan Commercial Vehicle Company, there is no problem with the monthly production of 1000-3000 C5B products. We promised to the sales department to deliver the car in 7 days while ensuring the electrical parts. Zero-kilometer and zero-defect, there is no parking failure within the three-packet period."
Sales: Resolutely cultivating the decisive decision made by China National Heavy Duty Truck brought the old brand with affinity to the surface again. The “New Yellow River†C5B, as a strategic product of the card series of China National Heavy Duty Truck 5 platform, entered the market with a great deal of spring, in many periods. Hopefully, we will quietly open the corner of the market and integrate it into the market with a new era and new attitude.
As a newly-created product line of China Card, the “New Yellow River†C5B shoulders the historical mission of Sinotruk to enter the middle-card market. To occupy a place in the card market, we must not only have excellent products, but also have a strong will. Sales force.
Jun Wang, Executive General Manager of Sales Department of Jinan Commercial Vehicle Company, told the reporter: “More than 200,000 medium-sized card sales nationwide are basically concentrated in 13 provinces. Given this characteristic of China Card Market, we have created a new marketing network platform. Ten major regions have been established to specialize in the products of the C5B platform."
In accordance with the overall layout of the Jinan Commercial Vehicle Sales Department, in August 2011, the 5-platform business department was established. The sales staff immediately went to all major regions of the country to conduct mid-card market research and network construction of the “New Yellow River†distribution, service, and accessories. Visited dealers, service stations, and end customers, fully tapped the market information of China Card, and gradually developed a brand new sales, modification, service, and accessories network platform for the C5B system. As of the end of June, 89 distribution companies have been established across the country, of which 8 4S points and 52 franchised stores are under construction. The marketing network has a reasonable layout and the business personnel are in a good position. All the officers of the commercial vehicle sales department will have sufficient work enthusiasm to strive for good results this year. Sales performance.
As the "New Yellow River" C5B adopts the mainstream technology with mature technologies and common market configurations, especially the L2000 cab, Yuchai's engine, mature and reliable gearboxes, axles and other assembly components, the vehicle reliability and economy have been greatly improved. Sex. At the same time, the Jinan Commercial Vehicle Sales Department is expected to invest 15 million yuan in C5B spare parts, and the 500,000 yuan spare parts for the pre-investment of the branch company's central library are all in place. The high degree of general use of the products and the strong adaptability of the products, combined with the convenience of service and the timely availability of accessories, have brought a lot of attention to this product.
In order to obtain timely real user feedback information, the Jinan Commercial Vehicle Sales Department has formulated a user experience reward policy for 100 vehicles that were introduced into the market in the early stage, giving them an experience subsidy of 6,000 yuan for the owner and 3,000 yuan for the driver, and a warranty period in some regions. Extend service measures for three months and hold a grand ceremony for each car. With a sincere and affordable promotion policy, encourage users to feedback information in a timely and earnest manner, and form a “New Yellow River†reputation as soon as possible to establish a brand image. . Today, more than 600 monitoring vehicles and more than 100 user experience vehicles still quietly accept the inspections of users in their respective positions and continue to gain market recognition. The “New Yellow River†C5B has successfully entered the market.
Philosophy: Linkage to winning quality is always the cornerstone of the product. Wang Jun, executive general manager of the sales department of Jinan Commercial Vehicle Company, said: “High-quality products with bright spots and selling points are products with competitive advantages. Only such products can quickly introduce into the market and win the users’ reputation. The sales volume has grown steadily. The 'New Yellow River' has exactly such a product feature that is very suitable for the various needs of the users of the card, and it will win the market in a short period of time."
Wang Jun believes that the branch is a service team, rather than the management team in the past sense, the sales department of commercial vehicles in Jinan more than a year in order to effectively reverse the marketing concept, all for dealers, for the user service, oriented The market conducts investigations to change strains and seek new changes. He also advocated that branch personnel actively integrate effective technologies such as technology, production, modification and distribution units and financial institutions inside and outside the group to serve marketing work. It is this market preparation and marketing concept that the "New Yellow River" product will have a new situation of blossoming.
The "New Yellow River", a high-profile new model, was listed as another benefit growth point for China National Heavy Duty Truck in 2012. The merger of the manufacturing department and the sales department of Jinan Commercial Vehicle Company increased the support for the sales work and completely solved the drawbacks of many marketing operations. Yan Wenjun, chairman of Jinan Commercial Vehicles Corporation, has clearly stated that manufacturing units should actively serve the market and users, communicate with the sales department on a daily basis, solve joint feedback problems, and guide the sales department to implement corrective solutions. Faced with major problems, the manufacturing department staff went to the scene and found that the problem should be brought to the scene to promptly resolve the problem. The timeliness and efficiency of the joint efforts of the two parties to solve problems has not only been praised by users, but has also fundamentally changed the unfavorable situation in which manufacturing and sales are each fought, and has made the “New Yellow River†a solid foundation for its entry into the China Card Market.