Interview with Yantai Huayu Jianghuai Deputy General Manager Wang Liang

Easy car network: Wang Hello! First of all, thank you for taking the time to accept our interview. Please tell us about the new models of Yantai Auto Show.

Mr. Wang: The host of the easy car is good. The two new models for this show are the Ruifeng S5 and the Heyue A30.

Easy car network: At present, what is the new model in Yantai, can you book it?

Wang Zong: In Yantai, Ruifeng S5 has sold more than 200 units at the end of February and has been able to sell directly. A3 was just listed. We only accept reservations.

Easy car network: The highlights and features of these two models can not simply explain?

General Manager Wang: Ruifeng S5 uses ESC Zhishen body + TCS traction control, safety escort, you can easily deal with high-speed, ice and snow, slippery road; more HSA uphill start shift anti-slip car, turn off the solution, let the uphill It is easier to get started and is a model with superior performance and relatively high smart configuration. The A30 is equipped with a 1.5L VVT engine and a CVT transmission gold power combination. The only vehicle in its class that has a constant speed cruise system CCS has improved the convenience and comfort of driving. European five-star safety structure body, appearance more atmospheric, economical and practical.

Easy car network: What are the main customer groups it targets, and what kind of positioning?

Wang: The Ruifeng S5 customer group is mainly urban white-collar workers and blue-collar workers.

Easy car network: You briefly introduce our 4S shop situation, how the future development.

Wang Zong: Our 4S was established in 2002 and has a history of eleven years. In the future, we must make our company bigger and stronger. At present, there are probably more than 100 employees in Yantai. The next step is to establish a standard 4S shop in Yantai, and two 4S shops will be grouped together.

Easy car network: Let's store car inventory.

Wang Zong: Inventories: In the first half of this year, the inventory pressure was actually quite high, and the highest peak inventory was about 300 units. Now, Heyue is a car. There are now more than 120 cars.

Easy Net: So what is the average monthly sales in the first half?

Wang Zong: An average of 90 to 100 units a month.

Easy Net: In the first half of the year, steam sales should be relatively flat, and what measures should be taken to deal with this situation.

Wang Zong: In the first half of the year, he used more energy to do more activities, often do trade shows, tour exhibitions, do some sales, and test drive customers and other activities. It may be that cars are doing this. In the first half of the year, each salesperson was relatively hard. The situation in the two days of the auto show was fairly acceptable. In the second half of the year, it was also the peak of the sprint. Together with the implementation of a new Three Guarantees Law, I think the sales volume should be pulled.

Easy car network: There is no specific target for sales in the second half of the year.

Wang Zong: Goal, concretely, at least one month in a month or two.

Easy car network: Now that we have more fierce competition among dealers, after-sales service also plays an increasingly important role, then we as a local high-quality distributors, in terms of after-sales service has any advantage or unique place.

Wang Zong: After-sales service, our shop is a “pro-style, one-on-one” service. Basically, after each customer sells a car, it will separate out a full-time service consultant and special service. We will provide you with door-to-door service. Maintenance inspection service. Then there are regular visits. This is one of our service features.

Easy car network: Finally, please use one sentence to summarize our 4S shop business philosophy.

Wang Zong: Our propaganda slogan is "Huayu family, a Jianghuai a relative" and set up a united, stable and efficient sales team.

Easy Carnet: Thanks to Wang for taking the time to accept an interview with the car. He hoped Huayu Jianghuai and our car network will also support each other and improve each other.

Wang: Yes, thank you!