December 23, 2024

Beijing Automotive announces details of the Three Guarantees to eliminate doubts and claims more clearly

A few days ago, BAIC officially announced details of the implementation of the "Three Guarantees" vehicle (including return/exchange standards, procedures, and fees) to ensure that consumers have evidence to follow when they enjoy "Three Guarantees" services.

In the implementation details of the “Three Guarantees” service announced this time, BAIC made clear regulations on the “Three Guarantees” implementation standards, procedures, and claims expenses. For the "three guarantees" return / exchange standard, Beiqi announced 60 rules concerning "serious safety performance faults" and "engine and transmission main parts quality problems".

At the beginning of March of this year, Beijing Auto's first self-owned brand sedan E series was officially launched, and the E series shouldered the heavy responsibility of BAIC to enhance the popularity of the sedan and open up the market for the follow-up models. Beiqi decided to introduce new services and take the lead in implementing the “Three Guarantees” vehicle. After the listing of the E Series, it officially became the nation’s first car “Three Guarantees”.

However, in the past two months, media reports have reported that BAIC's “Three Guarantees” policy has only remained “verbal”. The Beiqi dealers and Beiqi related officials all said that they were unclear about specific details, which also triggered the outside world’s response. The launch of the "Three Guarantees" by Beiqi is only a matter of publicity.

For this time, the BAIC's “Three Guarantees” rules have clearly stipulated: “The dealers will pay for the claims first for the consumers. After the consumers complete the return/transfer procedures, BAIC will pass the relevant after-sales procedures. The full payment of dealers.” Beiqi relevant responsible person also said: “Beiqi first to implement the car 'Three Guarantees' is by no means a marketing gimmick, the announced 'Three Guarantees' implementation rules may not be perfect place, but we will We will strive to be the best, and we also urge consumers to supervise and provide more suggestions."

However, industry insiders have cautioned that although BAIC's “Three Guarantees” policy is a good thing, if BAIC cannot handle all kinds of situations in the specific implementation process, it will “move stones and use its own feet”. "After all, regardless of brand or product strength, Beiqi has neither accumulated digging nor data for examination. Whether it can truly use this 'late-to-late' consumer service will require market and consumer inspections." Say.

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