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LED lighting industry value transparency into LED application promotion trend
Nowadays, producers are actually not easy. On the one hand, they have to deal with fierce competition from their peers. On the other hand, they have to face the control of commercial channels. One insider feels. The social awareness of LED lighting is constantly improving, and how to better promote the application of LED lighting products has become a problem faced and considered by the whole industry. At present, because the engineering firm controls the engineering channel to a large extent, it often sees how the engineer wants to do it, and if there is no assessment of the quality of the product, it can often only fight the price. An industry insider said, and in this case, if the manufacturer pursues high-quality products, it may die very hard, because high quality is often accompanied by high prices, and the chances of being selected by the engineering firm are reduced. In this regard, Tsinghua Tongheng, Changrong Haolei believes that from the perspective of the market chain, if information is asymmetrical, power is too concentrated in a certain link, which will be a kind of suppression to the market, and more likely to be devastating. Therefore, the choice of products must be transparent. At the same time, the consideration of the product should also be comprehensive, the parameters are one of the aspects, the brand value and product quality as well as the application effect need to be included in the consideration, only the right one. From the design point of view, we hope that we can stand on the owner's stand and make the value relatively transparent, analyze and display the value of lighting. Rong Haolei said that LED lighting products are different from traditional light sources. Even the same parameters, such as the same beam angle and power, under the same installation conditions, the effect is very different. As the designer, the final effect must be made. Otherwise it may be referred to as design failure. In the Internet age, the most important competitiveness is credibility. LED lighting products cannot be promoted for the promotion of products, but should be promoted by establishing a good reputation. Rong Haolei believes that LED lighting products should avoid the advances, but should continue to verify the products in the application by conveying the real situation.