The zero-relationship relationship has always been a topic of concern in the Chinese auto industry. When it comes to this, everyone seems to have deep feelings and meaningful meanings. However, no matter how many times of discussion, it is still difficult to change China’s current vehicle and parts companies. Situation. At the just-concluded car-tire cross-border development summit, although the participants from the tires but the most talked about is the relationship between the whole vehicle and parts companies, the attendees at the meeting generally believe that the Chinese automotive industry The cross-border and cooperative relationship with the tire industry reflects the subtle and complex relationship between the Chinese auto industry and the parts industry. How to deal with this relationship determines the question of where the Chinese auto industry goes. CNC Abrasive Sand Line Machine Cnc Abrasive Sand Line Machine,Cnc Belt Grinder,Cnc Belt Grinding Machine,Cnc Belt Sander Grinder Taizhou Jiangzhou CNC Machine Tool Manufacturing Co.,Ltd , https://www.machinetzjz.com
The relationship between the whole brand and the supporting suppliers is very complicated and unequal. The vehicle companies are usually in an absolute core dominant position, and most of the supporting enterprises are attached and subordinated. . It is reported that the special "zero relationship" of the Chinese auto industry is very different from the Japanese pyramidal vertical division system and the competitive development model of Europe and the United States. It makes the vehicle manufacturers often pass the cost pressure to the supporting suppliers when facing market competition. The supporting suppliers can only “struggle†in the market with the price advantage, which leads to the common competitiveness of domestic parts and components enterprises. Low, it is difficult to improve research and development capabilities and management. In this way, the development of China's parts and components enterprises has become more and more difficult.
In fact, this issue has been talked about in the industry for many years, but it has not improved for many years. The automakers of independent brands have not slowed down the oppression of component companies in terms of pricing, fund settlement cycle and three-pack claims. It is no wonder that the old automaker Chen Guangzu regards the zero relationship as one of the “three cools†facing China's auto parts. He believes that the current zero relationship has become increasingly harsh. Therefore, many people say that today's auto parts companies are in trouble, and their own brand auto companies have an unshirkable responsibility. They even sum up the three hurdles of China's auto-zero relationship, namely, owing money, copying technology, playing board, and domestic zero-relationship. There are many contradictions, such as: “arrears or delays in paying accountsâ€, “the loss of core technology in the development of vehicle developmentâ€, and the quality problems of vehicle manufacturers are blamed on “supporting quality and playing the boardâ€.
Are the cars strong in demand? How to break through the parts?
Zhao Fuquan, Dean of Automotive Strategy Development and Technology Research Institute of Tsinghua University, Wang Xigao, Chairman of Jiangling Motors Co., Ltd., CEO of Commercial Vehicles, Triangular Tire Co., Ltd., Cong Yong, Shaanxi Automobile Group Expert Gong Yunan, chief analyst of China Truck Network, and Han Tao, general manager of Beijing North Jiahong Beijing Automobile Service Co., Ltd. expressed the view that automobile brands need excellent parts support.
"If you want to do a self-owned brand car, you must support the development of self-owned brand parts!" When talking about this issue, Wang Xigao, who has been a self-owned brand for many years, seems to be a little excited. In his eyes, the environmental protection, energy saving and other performance of the car are all realized by the parts and components technology. The self-owned brand cars must be strong. It is very important that the parts industry must be strong.
Wang Xigao has a strong sense of independent brand. Under his leadership, Jiangling Motors actively contacted and selected the parts produced by domestic enterprises, and supported and cultivated many core parts and components enterprises of their own brands. He said that now that the self-owned brand enterprises have encountered some difficulties, they must bite their teeth through this pass, do the quality, do the price, put the management up, and lower the cost. Crossing this hurdle, the company will surely have a bright day.
Jiangling Motors happens to be a customer of Triangle Tire. In Cong Yong's view, the reason why Jiangling dared to choose domestic components such as the triangle is related to Wang Xigao's independent brand awareness. It is also determined by the supporting suppliers to pay attention to cost control and brand cultivation.
This is in line with Zhao Fuquan's point of view. In Zhao Fuquan's view, consumers buy car brands, but the brand of the whole car company reflects the quality and quality through the technology of each component. On the one hand, the automobile brand is very important. On the other hand, only excellent parts can support the automobile brand, and the two are closely related.
"Actually, the growth of the whole vehicle needs the support of parts and components, but the parts and components enterprises can't be the ones that can't help. I am willing to love you, but you are not worthy of my love? This is a very real problem. If you can't cooperate to become a team, China's auto industry will become a rootless wood." Zhao Fuquan said.
How can parts and components be strong, how to make the whole car company love is on the one hand the determination of the whole vehicle enterprise to support its development, on the other hand, it needs to have a self-improvement spirit of development, so from the current situation, China's parts and components Enterprises must break through things that will not be solved in a short while. Although the discussions in the industry all hope that Chinese parts companies can be strong, but in the face of vested interests, it is more straightforward to say that Chinese companies have traditionally vested interests. In the face of this development idea, there is still a long way to go before the development of zero and harmonious development.